With #RecycleWeek running this week (25 September to 1 October 2017), there’s no better time to raise awareness of the positive impact on the environment when consumers take up glass recycling.

“We need to ensure a sustainable and healthy environment for present and future generations.

"Recycling is one way to do this – glass recycling is easy and good for the environment, and only takes a few moments of your day. It helps to conserve energy and natural resources, as well as reducing waste,” said Michael Delle Selve, Senior Communications Manager at FEVE, the European Container Glass Federation.

“74% of empty glass bottles and jars are recycled across Europe, thanks to the efforts of consumers. 90% of that goes back into making new bottles and jars, because glass can be infinitely recycled in a closed loop: this means that recycled bottles are the most important resource to produce new ones.

"But we can of course do better – that’s why we encourage people to recycle more, not just on Recycle Week, but all year long,” he added.

According to a recent InSites survey commissioned by Friends of Glass across 11 countries in Europe, six in ten European consumers under 25 see glass as the most environmentally friendly packaging material.

They also believe glass is the most recyclable packaging material, and the least harmful to the environment. However, the survey revealed that millennials are less aware of the environmental impact of packaging, compared to older generations.

Visit Friend of Glass at www.friendsofglass.com and support glass recycling during Recycle Week 2017.