Owens-Illinois (O-I) has appointed a new vice president and chief marketing officer.

Suley Muratoglu will be a member of the company's global leadership team and report to Andres Lopez, O-I chief operating officer.

Muratoglu will lead O-I's sales and marketing activities on a global basis and will be responsible for ensuring the deployment of corporate strategy as it applies to commercial activity.

He will work with the sales and marketing leaders in each of O-I's four geographic regions to implement processes for new business development, enhance commercial effectiveness and ensure delivery of customer value through product innovation, market knowledge and customer support.

Muratoglu joins O-I from Tetra Pak, where he worked for more than 20 years, most recently as vice president, marketing and product management for the USA and Canada.

He began his career at Tetra Pak in sales in Turkey and served as general manager for the company's Central Asia operations in Kazakhstan. After a brief role in the UK, he was named director of strategic business development of plastics packaging in the US in 1999.

He progressed through a number of roles in commercial operations before assuming the vice president position in 2009.

"Suley brings to us a wealth of experience and insights," said Mr Lopez. "He has extensive experience in the packaging industry and has demonstrated an ability to accelerate the innovation to commercialisation processes.

"We are confident that he will continue to build on the momentum we have created with our customers around the world."