Ardagh wins Innovation of the Year with Absolut Originality

Published 14th October, 2014 by Greg Morris

At the inaugural Luxury Packaging Awards in London, Ardagh won ‘Innovation of the Year’ for the development of Absolut Originality.

Judges said that “by using partial colouring for the first time on a commercial scale with a drop of cobalt blue infused into the molten glass, and completing this in three weeks, something truly remarkable has been achieved".

"To receive this award brings welcome recognition for the whole team behind this challenging development which completely stretched the boundaries of packaging design and execution," said Ardagh's Head of Marketing for Glass Europe, Sharon Crayton, who is the company’s innovation champion.

Greg Morris

Glass International Editor

Greg Morris has been editor of Glass International and organiser of the Glassman conferences since 2012, specialising in glass packaging. Prior to this he spent five years working in newspaper journalism.