After acquiring the Duralex brand in Janaury 2021, International Cookware is investing 21 million euros to create an industrial hub in the Center-Val de-Loire region of France.

The project will see Duralex’s workforce of 500 increase to almost 800, and its turnover from 110 million euros to 150 million euros.

It also expects to double the turnover of the plant and to go from a production rate of 40 to 75%.

International Cookware, which owns the Pyrex trademark, hopes that the investment will help with training and the creation of a glass industry within the Center-Val de-Loire region in Northern France.

The project is to be spread over four years and aims to upgrade Duralex’s Orléans plant, while retaining all of its employees.