Owens-Illinois (O-I) is showing its support for independent brewers through the development of new standard glass bottles, several of which will be on display at SIBA BeerX.
The event will take place in Sheffield, from the 16-19 March 2016.
Having redeveloped its Harlow plant as a sustainable glass plant for the beer industry, O-I has turned its attention to creating a range of products that will support independent brewers as they capitalise on the continued growth in bottled beers.
The new standards that will be on display are:
- A 330ml Champagne style beer bottle that takes a standard 26mm crown. A smaller version of O-I’s existing 500ml and 750ml Champagne style bottles, it offers the perfect pack for premium craft light beers. The bottle is available in amber glass at a weight of just 200g.
- A high-shouldered 330ml bottle with long, straight sides to extend the range. This 214mm high bottle weighs 215g.
- A reduced weight version of the popular long-necked beer standard, item 1049. The revision reduces glass weight from 218g to 200g without any change to the key external dimensions of the container (height, diameter, label panel).
- A lighter version of O-I’s 500ml standard (item 5091), reducing its weight from 300g to 280g and matching industry leaders, such as Adnams.
The O-I stand also highlights its unique black glass beer bottles, available to brewers throughout Europe, even in low quantities.
Paul McLavin, O-I UK’s Marketing and Business Development Manager, said, “As bottled beer continues to grow at around 10% a year in the UK, and the marketplace gets more crowded, O-I continues to help customers large and small make their brands stand out.
“The new standards and black glass are all about creating fresh opportunities for brand differentiation.”
