Visy has achieved an average of 70% recycled glass content in the bottles and jars it produces in New Zealand.

It is the first country within Visy’s operations to reach this benchmark.

New Zealand Prime Minister Christopher Luxon celebrated the milestone alongside Visy’s customers at its Auckland glass manufacturing site.

Each year, Visy produces over 700 million glass containers in New Zealand, supplying the country’s wineries and food and beverage companies.

A Visy glass container with 70% recycled content can be up to 30% less greenhouse gas intensive compared to glass containers with no recycled content.

Visy CEO Mark De Wit, said: “New Zealand wineries, and food and beverage businesses can now claim some of the most sustainable glass packaging in the world, thanks to New Zealand’s green electricity grid and our high recycled content.”

“Together, we are showing the world that New Zealand is home to high quality, highly sustainable, premium products.”

Visy recycles glass from 50 councils across the country and remanufactures it into new bottles and jars at its Auckland factory.

Most New Zealanders colour sort their glass containers at the kerb, ready for pick up and recycling.

This collection system has led to higher glass recovery, helping Visy reach its 70% recycled glass content target.

It has been working towards this target since 2021.